Welcome To Brain Health Insider
Our motto is “Veritas de Mente”... Latin for “Truth about the Mind”... YOUR mind.
Last updated: Mon, Oct 27, 2025 12:16 PM
This Editorial Ethics & Standards Policy describes the principles that guide all Brain Health Insider content. It applies to every report we publish and reflects our commitment to accuracy, fairness, and transparency.
Facts are checked against original sources whenever possible. Claims are presented in context with clear attribution. We avoid exaggeration and ensure that both potential benefits and risks are represented fairly.
We disclose the credentials of contributors, reviewers, and editors when relevant to a report. Financial or institutional affiliations that could influence interpretation are declared in a clear, visible manner.
Brain Health Insider does not accept payment to favor any product, company, or treatment. Our editorial and commercial functions are separate. Commercial relationships, if any, are governed by our Advertising, Sponsorship & Affiliate Disclosure.
We prioritize peer-reviewed studies, clinical guidelines, and official public health sources. Each report cites or links to its primary references where possible so readers can verify context and evidence quality.
All reports must represent original writing, analysis, or synthesis. We prohibit copying from external sources without attribution. Summaries of research are rewritten in our own words, with full credit to the original authors.
When discussing conditions such as dementia, cognitive decline, or caregiving stress, we use empathetic and non-stigmatizing language. We avoid imagery or wording that could cause unnecessary fear or shame.
Errors or ambiguities identified after publication are corrected promptly under our Corrections & Updates Policy. Each update is reviewed by an editor and, when needed, by a medical reviewer.
Authors, editors, and reviewers must disclose any relevant financial or professional interests. If a conflict could affect objectivity, the individual will not participate in decisions about that report’s content.
This policy works alongside our Privacy Policy, Terms of Service, and all other published policies on BrainHealthInsider.com to help you understand how we operate as an independent online medical publication.
We may update this Editorial Ethics & Standards Policy from time to time. If that happens, we will post the updated version on this page and revise the “Last updated” date above. If any updates materially affect our ethical commitments or editorial procedures, we will provide additional notice as required by law. Your continued use of the website after updates are posted means you accept the updated Editorial Ethics & Standards Policy.

© Dr. Reed photographed in natural light for Brain Health Insider
Hi there Insider! Eleanor here... I’m a former consultant neurologist who practiced in London, England for nearly forty years.
Throughout my career, I saw patients and families drowning in medical jargon... scared, frustrated, and desperate to understand what was happening to their loved ones.
When I retired, I made a promise to myself... I would spend the rest of my life translating neuroscience into language that feels human.
Thank heavens a former colleague introduced me to Michael at a conference in Spain... it was his idea to join forces and start an online venture to spread our work as far and wide as possible.
My hope is that you never feel lost or alone when you read our words... they were written with you in mind by two retired doctors who truly care.

© Dr. Grant photographed in natural light for Brain Health Insider
Greetings fellow Insider! My name’s Michael and I practiced family medicine for more than three decades in Portland, Oregon... caring for patients through every stage of life.
When my father was diagnosed with Alzheimer’s disease, I realized just how much confusion and fear surround brain health.
I started writing simple letters for my patients explaining what was really happening... those letters grew into the reports we publish today.
When I met Eleanor at a brain-aging conference in 2019, we realized we shared the same frustration... and the same hope.
We both wanted to build something honest... a place where people could find truth without losing heart.
This website is that place... and I’m so happy & grateful you’re here!
Brain Health Insider is a free, online medical publication dedicated to providing accessible, evidence-based information on memory, focus, and cognitive function.
However, nothing on this site should be interpreted as personal medical advice.
Although we are are retired medical doctors with more than seventy years of combined experience, we are not your doctors.
Please, always consult your own physician before making any changes to your health or treatment.
BrainHealthInsider.com, including all content and assets, is the intellectual property of Honest Health Publishing Limited, an independently owned company based in London, England.
Our mission is to make truthful, unbiased, and empathetic health information available to everyone.
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